The Team
The Team
Paul Daly
Creative Director
Paul Daly
Creative Director
I love helping organizations align with their teams, customers, followers, supporters and partners. I know that refining their messaging clearly and creatively is the most effective way to articulate their "WHY".
I grew up in South Philly (Go Phils!) and through various pursuits (College, rock band, ministry and love:) ended up settling down in Syracuse, NY. I married an amazing woman in 2002 and we have three little humans running around that mostly resemble us :)
In 2003 I started Congruent Media's parent company Image Auto LLC and love walking beside and serving this team every day...they are family. With our focus on cultivating a great company culture we fought (and continue to fight) in the trenches to create opportunity for one another.
We are quite an unconventional bunch and have walked an unconventional path.
Congruent Story was born out of that culture and it has been amazing to serve international brands as well as local businesses with this energy and creativity.
I love to read, write, listen and create. I love understanding how things come together...how they work. Whether people, companies, technical systems or coffee making methods, I enjoy whats under the hood...thats where the real story lies.
Some of my favorite things are:
This book, this motorcycle, these boots, this artist, this guy, these guitars, this concept and this other guy.
pauljdaly.com
Insta: @paulthedaly
FB: /paulthedaly
Twitter: @pauljdaly
paul@congruentstory.com
Ronald Rabideau
Creative Design and Animation
Ronald Rabideau
Creative Design and Animation
A motion designing, illustrating, art directing father of 4 & husband of 1. I like chicken & waffles.
Always learning and sharing what I learn with others because others took the time to share with me.
Ronald Rabideau
Danielle Southwick
Production Coordinator
Danielle Southwick
Production Coordinator
I grew up in Syracuse. I earned my A.A.S. in TV Production from Onondaga Community College and my B.A. at Emerson College in Boston, MA.
I went on to work in the TV industry in Los Angeles, CA as a casting associate and producer. I've worked on a variety of nationally recognized shows including:
I have a "can do" attitude. Working with me you'll see my passion for storytelling and knack for logistics. I make all the gears turn smoothly.
I enjoy snowboarding, traveling, cooking, and all things Star Wars. And yes, BB8 was the ring bearer at my wedding.
Danielle Southwick
danielle@congruentstory.com
315.308.0043
Levi Spires
Strategist and Marketer
Levi Spires
Strategist and Marketer
Too often, and maybe for good reason, my profession is associated with gimmicky ads and/or pushy salesmen. Things don't have to be that way. In fact, marketing done well is necessary and righteous endeavor for any business to flourish.
Most marketing is communicated on a screen: video, images, and sound. Congruent creates compelling media for marketing initiatives. Our cinematic storytelling produces better results and will help you connect with your customers.
Learning about each client's market is what gets me out of bed. It's satisfying to produce media for a business and help them grow. And it's exciting when clients take calculated risks and allow us to be as creative as possible.
I forged my daily work habits in the United States Air Force: integrity, service, excellence. Another influence in my life is Daniel Pink, helping me appreciate design and creative talent. Finally, thanks to Freakenomics, I visualize marketing through my economics lenses.
Work starts early and often. Media production is about activity, daily events. I spend my day learning then explaining what I learned, typically in meetings. Maybe if I'm lucky I'll get to create something.
Levi Spires
levi@congruentstory.com
315.558.9134
@levispires on just about every platform